Skip to content

Effective advertising on Focus.de

FOCUS online - Nachrichten
FOCUS online - Nachrichten

FOCUS Online – minutenaktuelle Nachrichten und Service-Informationen von Deutschlands modernem Nachrichtenmagazin.

FOCUS ist für Menschen, die neugierig werden, wenn sich die Welt verändert. Menschen, die die Zukunft gestalten wollen. Optimisten, die den Wandel als Chance sehen. Menschen mit Haltung und Profil.

Waarom adverteren op Focus.de?
  • Nachrichtenportal
  • Politik & Finanzen
  • Gesundheit & Kultur
  • Panorama & Sport
  • Auto & Digital
  • Reisen & Immobilien

FOCUS Online – Nachrichten.

Fakten und Emotionen

FOCUS ist Fakten und Emotionen. Sie helfen dem Leser in unübersichtlichen Zeiten, für sich die richtigen Entscheidungen zu treffen.

Wie kein zweites Nachrichtenmagazin greift FOCUS das gesamte Spektrum gesellschaftsrelevanter Themen auf!

Optimismus

FOCUS ist ein Magazin für Menschen, die mit Optimismus in die Zukunft sehen und dabei den Wandel als Chance begreifen.

Der FOCUS ist eine der am häufigsten genutzten Medienmarken im Deutschsprachigen Raum.


Target audience for Focus.de

  • Einkommensstark & Konsumfreudig

    FOCUS erreicht eine einkommensstarke und konsumorientierte Zielgruppe. Knapp die Hälfte der Leser verfügen über ein HaushaltsNettoeinkommen von über 3.000 €
  • Optimisums & Modern

    FOCUS Leser sind zukunftsgewandte, posiotpimistische Menschen mit Haltung und Profil sowie einem breiten Interessenspektrum an gesellschaftsrelevanten Themen.

Specifications for advertising on Focus.de

Days to show banners

Banners are served on the following days on Focus.de:

MO TU WE TH FR SA SU

Specifieke formaten en opmerkingen

Focus.de dictates a number of criteria for sizes and banners:

Banner kind Width (px) Height (px) Max. Size Remarks
Leaderboard 728 90 150kb GIF, JPG, PNG, HTML5, 3rd party tag
XL Leaderboard 970 90 150kb GIF, JPG, PNG, HTML5, 3rd party tag
Medium Rectangle 300 250 150kb GIF, JPG, PNG, HTML5, 3rd party tag
Halfpage 300 600 150kb GIF, JPG, PNG, HTML5, 3rd party tag
Billboard 970 250 150kb GIF, JPG, PNG, HTML5, 3rd party tag
Skyscraper 120 600 150kb GIF, JPG, PNG, HTML5, 3rd party tag
Wide Skyscraper 160 600 150kb GIF, JPG, PNG, HTML5, 3rd party tag

What are the options?

UpStreamAds customizes your campaign on Focus.de, but also on other websites and apps. Our sefvices are very affordable and complete.

Your banners are displayed on websites, in mobile apps and desktop apps. If desired, we display your banners exclusively on a specific platform or website.

We do not display banners and advertisements within search engines like Google and Bing, nor via Facebook. These platforms have their own closed system that we do not have access to.

Submitted banners are displayed on pre-approved websites through a number of exchanges after approval. These exchanges have strict policies regarding sensitive content, such as gambling and offensive content. We do not advertise on such websites. Obviously we cannot accept campaigns for these kind of websites.

With UpstreamAds you do not only reach out to your existing customers, but also to potential new customers. And that on every platform: PC, Mac, tablet and mobile.

  • National and local reach

    Choose a city, region or country. You can display your banner as narrow or wide as you want.
  • Minimum and maximum price

    Your banners are sold through exchanges. Our system searches for the cheapest and best scoring placements for your banners. You set a price bandwidth and never pay more than your maximum.
  • Fixed bugets and no surprises

    If, for whatever reason, we cannot meet the desired number of impressions, your credit will remain valid for other days or campaigns. You only pay for what you want to advertise. We do not charge for any overspend.
  • Prospecting and retargeting

    The first campaign is usually a prospecting campaign: the system looks for the best performing target group. This campaign can be used to set up a retargeting campaign to bring back visitors who have already visited your site.

We are your cheapest option!

Please feel free to contact us for all options. We can make you the best offer. Found a cheaper alternative? Then your advertising campaign with us will be free of charge!

Advertising on Focus.de does not have to be expensive!
  • 100% Transparent

    You only pay for what you use. For each campaign, we charge only €10 setup fee for approving your banners. No extra costs for hosting or consulting.

  • Always in Control

    We actively monitor and optimize your campaign. Through our customer portal, you have real-time insights and receive weekly updates.

  • Bulk and Premium Advertising

    Reach more customers for less money. Bulk campaigns start at €0.25 per 1,000 views and are ideal for maximum visibility.

    Want to advertise more specifically? Premium advertising starts at €1 per 1,000 views, where you choose your target audience and advertise on exclusive platforms. More information on our advertising options.

  • Prospecting & Retargeting

    With prospecting, you reach new visitors, while retargeting brings back previously interested customers to your website.

    For even smarter targeting, you can use a retargeting pixel or product-specific ads.

Do you want to advertise on Focus.de?

100% satisfaction Lowest prices Wide reach No surprises